A Ferrari 360 Stradele and Lighting, a lost art?

Monday morning Peoria greetings to all my friends around the world!!!!

We’re all back at it for another week of fun and games after the Thanksgiving break! We’ve got less then one month to Christmas and the end of the year is fast approaching! Where has 2011 gone? Wow!

“The Ferrari is a dream – people dream of owning this special vehicle and for most people it will remain a dream apart from for those lucky few.” Enzo Ferrari

Right before I left for Thanksgiving vacation in New Mexico, I had a very special car in the studio for a couple of days. The Ferrari 360 Stradele is one of those cars that you just don’t see everyday in Peoria, so to be up close and get to shoot it was a real treat!

When I was shooting some of these images, I knew that the shots were coming out great and I was really happy with what I was getting. When I got them into the computer and started to work with them, it dawned on me that we just don’t get to do lighting like this very often anymore! It’s really a shame because I think that the art of lighting in some regards is going away. Back in the days of film, you had to do lighting and make products look good because there wasn’t any Photoshop to enhance or tweak a photo. Digital photography in my opinion has been the biggest thing to happen to photography since George Eastman started Kodak! Now, I don’t want to go back to the days of film because I so love what I can do with a digital image, but I wish that we would take our time making photos like we did when I started all these many years ago! My hope is that in some regards we will get back to the art and craft of lighting products and making killer images in the camera!!!!!

Here are some of my snaps from a two day shoot in the studio with this incredible car! I truly think that it’s some of the best lighting that I’ve ever done! Everything looks clean and crisp and I couldn’t be prouder of these images!

It’s time to get rocking and rolling and get this week started! I hope that you have a wonderful week to come and thanks as always for checking out my work, it’s very much appreciated by me!!!!!


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